Taking probiotic supplements and nutritionals from idea to successful product launch is a challenging process. We have designed our service package to make it as easy for you as possible – and we’ll help you use our knowledge, brands and innovative approach to your best advantage.
Our technical advisors are located around the globe and ready to give a prompt, knowledgeable reply to your probiotic inquiries.
Putting our brands to work for you.
Communicating the benefits of probiotics can be a tricky challenge. Our licensing program is designed to give all the help you need.
As a HOWARU® licensee, you gain access to our unique marketing concept and the right to employ our consumer-friendly HOWARU® logo on your product packaging and marketing material. The name itself — pronounced “how are you” — draws an immediate connection between your probiotic product and health.
For consumers, we have created an educational HOWARU® section.
Besides all that, we’re ready to provide you with formulation and application expertise, scientific claim support, regulatory assistance and the latest scientific data to catapult your products’ success.
DuPont Nutrition & Biosciences are providing you with solutions that work.
|Formulation Support||Whether you need to bounce a small query off of us or you require more involved technical support, you’ll find our probiotic experts to be excellent collaborative partners. We listen to your needs and work with you to identify the best probiotic solution for your intended purpose. We’ll apply decades of experience and guide you in the proper selection of the most appropriate strains, excipients, processing aids, flavors and even prebiotic options to meet your markets needs.|
|Application Support||Probiotics are used in a growing number of applications. We can advise you on which format to choose and the requirements for ensuring optimum probiotic efficacy and survival during shelf life. We will also keep you on the cutting edge with insight into the latest probiotic application and finished format innovations.|
|Custom Manufacturing||If you are looking for someone to produce your proprietary probiotic strain, look no further. We offer efficient and confidential custom manufacturing services, giving you access to advanced production facilities, an experienced development team and leading process and stabilization technologies.|
|Enumeration Assistance||Whether you specify billions of colony forming units or hundreds of billions, we’ll supply that potency plus overage. And since your probiotic culture costs are intimately tied to potency, we don’t take enumeration results lightly. That means making certain our enumeration procedure is suited to your product and working with your inside or third party lab to ensure that our results match yours.|
|Regulatory Support||Our probiotic cultures are internationally recognized as safe for consumption. But, when it comes to dosage levels and potential health claims, legislation can vary by country. Our regulatory team can help advise you on what individual markets permit. Danisco’s global regulatory experts are located in all major regions and provide you with access to a critical resource our competitors just can’t match.|