The supplement industry is seeing increased demand for innovative formats that eliminate the traditional tablet experience while providing a positive mouthfeel with every dose. Formats like gummies, orally disintegrating tablets and chewable tablets are becoming increasingly popular for their on-the-go appeal, with adults accounting for 80% of the gummy market alone.
To meet this increasing demand and ensure that consumers’ evolving needs for mouthfeel, taste and convenience are addressed, manufacturers and brand owners are seeking ways to turn ingredients found in nature into convenient supplement products. Unfortunately, some nutritional ingredients bring unpleasant textures, making them difficult to incorporate into smooth formulations.
Many supplement manufacturers turn to the common industry practice of adding sugar to overcompensate for unpleasant texture, or simply steer away from certain ingredients that are hard to compact. We approach it differently, working alongside our customers to individually formulate each product to create reduced sugar options and provide easily compactible tablets without jeopardizing texture and mouthfeel.
Our team of global experts is committed to creating a positive consumer experience every time. Whether that means creating a plant-based gummy, formulating less gritty tablets or developing tasty chewables, we are here to help. With our broad portfolio of solutions, we are your flexible dietary supplement partner, improving the mouthfeel of your products no matter your delivery form.
Our Solution |
Application |
Benefits |
---|---|---|
Pectin |
Gummies |
Plant-based alternatives to gelatin for formulating gummy vegan supplements |
Ac-Di-Sol® and Accelerate® |
ODT |
Non-GMO option for achieving effective fast disintegration at low use levels |
Avicel® |
Chewable tablets |
Create smoother, creamier mouthfeel without jeopardizing tablet compaction |
METHOCEL™ |
Tablet Coating |
Water-soluble polymers derived from cellulose used for tablet coatings for improved swallowability and product differentiation |
SeaGel® |
Soft capsules |
Clean-label, vegan and non-GMO alternative to gelatin, used to reduce cross-linking and eliminate melting |
*Examples only and not representative of a complete list of products. Regional regulations may restrict the use of certain products in dietary supplements. Please contact us for further information.
References
Heid, Markham. “Do Gummy Vitamins Work? Here's What Experts Say.” Time, Time, 13 Mar. 2019, time.com/5549874/do-gummy-vitamins-work/.
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